C2PA 2.2 lands, and what it changes for independent creators
The updated specification tightens how soft bindings survive re-encoding. Here is what actually shifts for anyone publishing to platforms that strip metadata on upload.
ODDR Newsroom
Product releases, provenance research, and field notes from the team building content authenticity infrastructure.
The updated specification tightens how soft bindings survive re-encoding. Here is what actually shifts for anyone publishing to platforms that strip metadata on upload.
Sign an entire shoot in one pass, with per asset manifests and a single audit trail. Rolling out to all…
The draft guidance asks publishers to disclose synthetic media. Provenance metadata is mentioned but not mandated, and that gap is…
Metadata survival rates, measured rather than assumed. The results were worse than we expected on video and better than we…
A conversation about licensing disputes, scraped portfolios, and why the useful proof is rarely the one you expected to need.
Content authenticity
Tamper-proof content verification for creators, artists, and anyone who makes things worth protecting.